Magazine Advert Changes

Since the first draft, we've added a lot more information to the advert. We started by adding reviews, which we felt would make the album more enticing, especially if they were high reviews. At the bottom of the advert we put the record logo and the website of the band. Adding this kind of information seemed like a necessity to us, as we saw it on other magazine adverts.

At the bottom right corner, we put the logos for different streaming services where the album would be available. This helps make the advert more realistic. We also changed the colours of the logos to black and white, as it fit with the black and white theme we have used throughout.

Digipak changes

We made a couple minor changes to the digipak design. These include:

• Resizing the barcode so it didn't take up so much room

• Removing the "III" from the end of track 3 to make it less confusing

Magazine Advert

Our magazine advert followed a similar theme to the digipak design. This was done by making the subject black and white, and overlaying the artist's name and the album name in the same font as they are on the digipak. 

We also decided to have the main focus of the magazine advert be a person's body. This links with the digipak, in which the focus is a person's head.

We also put the digipak on the front. However, this might look quite out of place so it might be changed later in the advert development.

Music video first draft

Filming changes

With the original mirror we were supposed to film, we found it difficult to shoot without either getting the camera in the shot or without getting enough of the subject in the shot. 
To combat these problems we have chosen to shoot with a different mirror that we can angle.

This is what our actor sees when looking into the mirror.

And this is what our camera sees. Using a mirror we can angle lets us film our subject without getting the camera in the shot.